Two-crew roofing company, eight people
Illustrative example
The roofer the assistant had never heard of
- Customers
- Dollars
The problem, in the owner's words
“Our site was one slow page that took forever to load on a phone. The hours and the towns we cover were different on every listing I could find, and half of them were wrong. Then a neighbor told me he'd asked one of those assistants for a roofer and it gave him a company two towns over.”
What gets installed
- A site with a page for each thing we do and each town we cover, instead of one page trying to say everything
- The details written out in the background so search engines and AI assistants can read them, plus a sitemap and a file that tells assistants what the business does
- The Google Business Profile cleaned up, with the same hours, phone, and service area everywhere they appear
- A chatbot trained on the services, the towns covered, and the questions callers always ask
- Estimate booking wired straight into the calendar the crew already runs on
What it's worth, in three currencies
A few hundred to a couple of thousand dollars a month: after-hours inquiries that now get answered and booked instead of drifting to whoever answered first.
Dollars
More inquiries arrive with the details already captured — address, roof type, what's wrong — so the first call is a booking, not a fact-finding mission.
Customers
Around 20 hours a month back: the 'do you do metal roofs, do you cover our town' calls stop reaching the owner.
Hours of your day
“I stopped guessing whether we showed up anywhere. The answers about us are the same everywhere now, and they're finally the right ones.”
